Zymr built a headless CMS using Strapi and GraphQL, supporting multi-brand, multi-language publishing. AI-powered tools automated tagging and metadata classification. Editorial workflows were enhanced with autosave, backup recovery, and role-based versioning. Next.js was used for static-site generation, with AMP and CDN integration for performance. Engagement dashboards with GA4, Hotjar, and native analytics were deployed for tracking.
A Europe-based digital media conglomerate with over 40 publishing brands. The client needed a centralized, scalable CMS to support multilingual content creation, streamline editorial workflows, and optimize web performance across properties.
Each brand used different CMS tools, causing inefficiencies and brand inconsistency. Editors dealt with slow interfaces, manual tagging, and poor version control. Multilingual support required heavy lifting, and website performance was poor, affecting SEO. Analytics integration was fragmented across platforms.
All 40+ brands were consolidated under a single CMS platform. Editorial overhead dropped by 50%, and SEO scores rose from 62 to 91. Mobile load times improved by 68%.
Zymr built a headless CMS using Strapi and GraphQL, supporting multi-brand, multi-language publishing. AI-powered tools automated tagging and metadata classification. Editorial workflows were enhanced with autosave, backup recovery, and role-based versioning. Next.js was used for static-site generation, with AMP and CDN integration for performance. Engagement dashboards with GA4, Hotjar, and native analytics were deployed for tracking.
Show More
.svg)
.svg)
.svg)
.svg)
.svg)
.svg)