In the wake of the COVID-19 pandemic, digitalization waves coupled with the potential of the mobile app development industry have saved the world from falling apart. Mobile apps have been predominantly helping to keep everyone’s routine intact as consumption habits, shopping patterns, socialization ways, and work mechanisms are transforming drastically due to the ongoing disruption. The good news is, everyone has mobile apps amidst the chaos. Social media, online banking, online grocery, digital payments, e-learning, gaming, dating, healthcare, and messaging apps have been helping everyone to digitally readjust in their lives they once knew. From Google trends to Android and iOS downloads, mobile apps are getting a lot of traction under the stringent situations of home quarantines, shutdowns, and lockdowns. Had there been no mobile apps, life would have become extremely challenging in these toughest times. Without further ado, let’s take a look at some of the most popular apps of major categories one by one to get a better understanding of the topic.
With the virus outbreak, businesses are struggling with unforeseen shutdowns and closures. The entire corporate world has turned digital and has adopted mobile technology to deal with the new normal, i.e. elastic digital workplace and highly extendable workplace environment. Business and enterprise apps have ensured business continuity where the remote work environment has become the new workplace reality, video conferencing apps have become a go-to board meeting room and messaging apps have become an apt way of communication. The corporate world is thriving to ensure operational continuity through apps like Microsoft Office 365, Google G Suite, Zoom Cloud Meetings, Slack, Skype, JIRA, Dropbox, Zendesk, Gmail, etc. These apps have made communication seamless by shattering the geographical borders and embracing the ecosystem of collective ownership, adaptive security, and distributed continuity. It is evident that these enterprise apps are responsible for business continuity.
Social media has saved everyone’s lives amid social distancing by helping people virtually connect with one another. While home quarantines have created barriers in socializing, social media apps like WhatsApp, TikTok, Twitter, Instagram, Facebook, LinkedIn, Pinterest, etc., have come to the rescue. Apps like Plato, Houseparty, Discord are helping people to connect, collaborate, and communicate better and faster. Dating apps like Tinder, OkCupid, and EliteSingles are gaining momentum among millennials as virtual dating has become the new reality. Gaming apps like Brain out, Scrabble Go, UNO!, Candy Crush Saga, Subway Surfers, etc., have witnessed a staggering amount of downloads to help people get rid of the boredom. On-demand streaming video service giants like Netflix, Amazon Prime, and HBO Now have won everyone’s hearts with a plethora of genre options to the binge-watchers. Entertainment apps have helped people keep themselves engaged and the flow of communication and collaboration intact.
As shops, supermarkets, and malls are closed, grocery apps have made the lives of common people easier by delivering the food items and essential supplies at the doorstep. Most popular grocery apps such as Walmart, Instacart, Shipt, Target, H-E-B, beelivery, Peapod, etc., are constantly evolving to deal with a surge in the demand for online grocery. From merely being a choice, these apps have become an utmost necessity as they make sure the lockdown doesn’t cut people off basic necessities and provide a hassle-free shopping experience to the people. Grocery apps have started paying more attention to customer feedback and have been adopting safe delivery practices during serious times like this.
As everyone is under strict lockdowns, there has been a high surge in the demand for health and fitness apps, doctor’s apps, and on-demand medicine delivery apps. Rather than going to a medical shop, people have started preferring on-demand medicine delivery apps to order medicines with just a click as people are reluctant to go out even for medicines in such pandemic-induced situations. As gyms and fitness centers are all closed, fitness trainers have been delivering fitness sessions virtually either through going live on social media or via video calling apps. Fitness apps like Fitbit, MyFitnessPal, Sweatcoin, BetterMe, etc., are most popular amongst fitness enthusiasts. The health sector is rapidly becoming digital where people are leveraging mobile apps for consultation, initial diagnosis, staying fit, and buying medicines.
Coronavirus disruption has triggered a plethora of changes in everyone’s personal and professional lives. The experts across the world are under the opinion that there are no signs that the world is not going to get rid of the pandemic “completely” in the near future. As this invisible virus has instilled fear in everyone’s hearts and minds, mobile apps have proved to be a blessing in everyone’s lives in terms of educating, engaging, and entertaining people even at the time of crisis. As the pandemic has made an unprecedented impact on the entire world, the global economy is embarking on a digitalized journey proliferated by the ongoing pandemic, where the mobile app development industry appears to be the frontrunner.
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