Strategy and Solutions

Zymr built a cross-platform Flutter MVP that provided a smooth, data-driven wellness experience. We integrated with Google Fit and Apple HealthKit to import health data seamlessly. Habit tracking features allowed users to log nutrition, hydration, and workouts, while real-time synchronization with a cloud backend ensured that data stayed updated across devices. Push notifications were included to encourage daily activity and user engagement, helping the brand foster ongoing customer interaction.

About the Client

A lifestyle and wellness brand offering nutritional products and fitness programs. The brand wanted to expand into digital health tracking to complement its physical offerings and strengthen customer engagement.

Key Outcomes

Increased repeat purchase rate for wellness products by 18%.

Received an average 4.6-star rating on app stores during the MVP phase.

Business Challenges

The client needed a mobile MVP that could integrate with existing health data sources, work across iOS and Android, and be built fast enough to capitalize on a seasonal marketing push. The app also needed to handle real-time sync for user vitals and activity logs.

Business Impacts / Key Results Achieved

The MVP launched within 10 weeks, attracting over 5,000 active users in the first month. Early adoption metrics led to a full-scale product build within four months.